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  • Platform

    Platform

    • Orchestration Orchestrate coherent customer journeys across all your channels Orchestration
    • Omnichannel Email, SMS, push, WhatsApp and more in one platform Omnichannel
    • Data Collect, unify, and segment your data Data
    • Artificial intelligence Gain efficiency and productivity in your daily tasks thanks to AI Artificial intelligence
    • Security & Compliance ISO27001-certified SaaS solution with GDPR and NIS 2 compliance. Maximum security guaranteed. Security & Compliance
    • Deliverability Reach the inbox, not the spam folder, thanks to expert-backed deliverability monitoring. Deliverability
    • AI Agents
  • Partners

    Partners

    • Our Business Partners Access expert support from our certified partners. Our Business Partners
    • Our technology ecosystem Collaborate with top SaaS providers for seamless integrations Our technology ecosystem
    • Become a partner Why should you become a partner? Become a partner
  • Resources

    Resources

    Discover

    • Our success stories Discover how our customers transform their marketing with Actito Our success stories
    • Our blog Stay ahead of customer engagement trends Our blog

    Learn

    • User documentation Explore our comprehensive resource center to master the platform User documentation
    • Developer portal Create your integrations with our comprehensive API documentation Developer portal
    • What's new in Actito? Discover the latest updates and improvements to the platform What's new in Actito?
  • About us

    About us

    • Find us Contact us or meet us in person Find us
    • Our story From 2000 to today Our story
    • Join us Make a real difference and a mark Join us

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Email Campaign Analyst

Turn your Actito email campaign results into clear answers, diagnoses and custom CRM reports in minutes, not hours of spreadsheet maths.

Ask why deliverability dropped, why your bounce rate is high or why engagement is low. The agent reads your campaign results and clicks, spots the anomaly, traces it back to its main cause and recommends what to do. Only need an open rate? Just ask.

No rate travels alone: you get its base, like 17.97% of 2,030 delivered emails, and a benchmark. It calculates every figure, never guesses, and sticks to the facts. Want the big picture? Ask for a summary or a report, like this June vs last June.

It analyses and reports on its own, no sign-off needed: it only reads and can’t change a thing in Actito. It sees campaign results, clicks and content, never your recipients’ personal data or individual behaviour.

How it works

  • Starts from your question: name a campaign or a period, and it pulls the matching results from Actito.
  • Answers to fit: a quick figure, a summary of up to four key insights, a full diagnosis or a custom report.
  • Calculates, never guesses: dedicated tools do the maths, and every rate comes with its base and a benchmark.
  • Works on its own: no sign-off needed, as it only reads and can’t change anything in Actito.
  • Keeps data safe: it sees campaign results and content, never your recipients’ personal data.

Who it helps

  • Actito users: best for finding out what’s behind a drop in email performance, and for questions like “What’s the open rate for the Summer Flash Sale?”
  • CRM teams: spend your time on what the numbers mean, not on building the report
  • Email marketers: check how a campaign performed with one question, no spreadsheet needed
  • Marketing managers: get reports you can stand behind, with every rate backed by its base and a benchmark
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